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Convert without cookies, with anonymous personalisation

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Our mission

Our mission is to deliver transformative and human ecommerce experiences by anticipating and responding to a shopper’s needs in real-time.

Our AI’s approach to personalisation focuses on anonymous interaction data rather than invasive personal data to deliver safer and more effective results. We don’t know or need a shopper’s personal data – our AI simply reads how they are behaving and by referencing millions of data points on how others have behaved similarly, knows how they’re likely to behave next.

About us

Established in 2015, Systema is an award-winning, globally patented technology company based in Australia and Singapore.

The Systema staff have 81 issued patents on register in the public domain - and the Systema patents have been referenced by Apple, Microsoft, Spotify, Samsung, Yahoo JP, and many more of the world's leading technology companies.

Our values

Virtue in all we do
We always act with integrity and do the right thing
Innovation at our core
We are innovators constantly focused on positively changing the status-quo
Act with respect
We always treat people, opportunities and data with the respect they deserve
Solve with tenacity
We are determined and persistent in overcoming challenges to help our clients reach their goals
Seek with understanding
Just like our AI we seek to learn and grow our understanding by asking the right questions
Strive for excellence
We strive to reach ever-higher levels in the pursuit of outstanding results for our customers and users
Systema has been easy to implement in several countries and overachieved on its promises - Systema generates revenue!
Jonathan ClarkeNew Balance, International Retail Director


Our growing team is always on the lookout for exceptional individuals. If you are interested in joining us please reach out to find out about available opportunities.

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We're more interested in designing products to help your customers find what they're shopping for right now.

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